UI/UX Redesign of the ‘GOBIS’ Public Transportation Application in Surabaya using the Design Thinking Method

Aidah Maryam Barmin, Seftin Fitri Ana Wati, Iqbal Ramadhani Mukhlis

Submitted : 2025-05-24, Published : 2025-06-19.

Abstract

GOBIS is one of the public transportation applications launched by the Surabaya City Government in 2018. However, in the use of GOBIS there are still various problems, A pre-evaluation using the System Usability Scale (SUS) with 20 respondents yielded a score of 45.15—well below the average of 68 and classified as ‘very poor. This study uses the design thinking method with 5 stages, namely empathize, define, ideate, prototype, and testing. Testing on the prototype results involved 5 respondents using the System Usability Scale (SUS) method and maze.co tools to get task results automatically. As a result, this new UI/UX design has gone through usability testing using maze and produced a score of 93/100 and an increase in the SUS score from 45.152 to 82, which is a good category. These results demonstrate that the redesigned interface better aligns with user needs and is more user-friendly, achieving a 36.85-point increase in SUS.

Keywords

GOBIS; UI/UX Redesign; Design Thinking; System Usability Scale; Usability Testing.

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